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Our Team

Our Team

At AMATUM, we believe in your potential. We’re not just mentors or partners in success—we’re your cheerleaders, standing by your side as you achieve your biggest dreams.
About Us

Chief Executive Officer

Samuel Mulugheta

Chief Operating Officer

Julie Prinz

Chief Product Officer

Cristoph

I believed in wmpowering organizations and employees to continuously improve and meet future challenges.

Samuel Mulugheta

CEO

Experienced specialist in personnel and organizational development with over 20 years of professional experience

  • Expert in Change management, leadership coaching, agile transitions, AI and modern technologies integration
  • Education: Change management, leadership coaching, agile transitions, AI and modern technologies integration
  • Strengths: Trusted advisor in change processes, innovative solution development, forward-thinking organizational strategies

Samuel Notable Achievements

  • Successfully managed agile transitions across all phases for multiple organizations
  • Consistently building trust and effectively shaping change processes
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Julie Prinz

Chief Operating Officer

People-first solutions for business excellence, focusing on understanding what drives people and helps companies move forward

  • Background: Business consultant with international experience across Europe
  • Expertise: Business management, operational excellence, economics and politics, smooth business operations
  • Education: Bachelor’s degree in Business Management (University of Flensburg), Master’s degree in Economics and Politics (University of Barcelona)

Career Journey

  • Former Product Manager at Revlon Barcelona, independent business consultant since June 2018
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I believed in wmpowering organizations and employees to continuously improve and meet future challenges.

I believe in supporting learners in realizing their full potential and learning sustainably

Christoph

Chief Product Officer

E-learning development for universities and educational institutions, highquality educational content creation

  • Background: Versatile education expert with passion for teaching and learning, currently pursuing doctoral studies
  • Expertise: E-learning content creation, distance learning, educational technology, critical constructive didactics
  • Education: Degree in Secondary Education (2012), currently working on doctorate in humanities

Educational Philosophy

  • Follows Wolfgang Klafki’s critical constructive didactics and Humboldt’s ideal of education
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How it Works

Using the Skills-Analyzer is simple and intuitive. Here’s how it can help you take charge of your professional growth:

Integrated Leadership Model

Start by completing a comprehensive questionnaire designed to evaluate your existing skills. This step is quick, yet thorough, covering all industry specific skills.

  • Strategic Vision (Samuel): Long-term organizational development and change management expertise
  • Operational Excellence (Julie): Efficient execution and international business acumen
  • Educational Innovation (Christoph): Cutting-edge learning technologies and methodologies

Shared Values & Philosophy

  • People-First Approach: Every solution is designed with human potential at its center
  • Continuous Innovation: Leveraging latest technologies while maintaining educational excellence
  • Global Perspective: International experience combined with local market expertise
  • Sustainable Growth: Long-term success through empowerment and skill development

Advisory & Professional Network

  • German Immigration Law: Licensed attorneys specializing in employment-based visas
  • Cultural Integration: Cross-cultural coaches and German language specialists
  • Academic Collaborations: Partnerships with universities and educational institutions
  • Professional Associations: Active membership in HR and talent development organizations
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We are certified by PROFICERT as an educational institution according to ISO 21001.

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What’s your industry and current role?

Ask me about Education and Product Development

I am a versatile education expert with a passion for teaching and learning. After completing my degree in secondary education in 2012, I have deepened my knowledge further and am currently working on my doctorate in the humanities.

Since 2016, I have focused mainly on creating e-learning content for distance learning universities and other educational institutions. As a full-time writer and prompt writer, I use my skills to create engaging and educational content.

My expertise in e-learning and my commitment to critically constructive didactics according to Wolfgang Klafki shape my work. I firmly believe in the principles of Humboldt’s ideal of education and implement these in my educational approaches.

With my diverse experience and commitment to high-quality education, I support learners in realizing their full potential and learning sustainably.

People-First Solutions for Business Excellence

I hold a Bachelor’s degree in Business Management from the University of Flensburg and a Master’s degree in Economics and Politics from the University of Barcelona. I started my career as a Product Manager at Revlon in Barcelona and now live in Switzerland, working as a Business Consultant. My focus is on enabling smooth business operations by fostering operational excellence. I always strive to listen closely and truly understand what drives people and helps companies move forward.

In June 2018, I decided to work independently and haven’t looked back since.

Building AMATUM is a project that is very close to my heart because I firmly believe that education is the first step toward empowerment

Organizational Transformation via Innovation, Tech & Talent

I am an experienced specialist in the field of personnel and organizational development with over 20 years of professional experience. My qualifications include a Master’s degree in Change Management & Leadership and a systemic coaching certification. As a passionate enabler and leadership coach, I have been successfully supporting management in change management initiatives for over a decade.

One of my strengths is the successful management of agile transitions across all phases. In my role as a trusted advisor, I have consistently built trust and effectively shaped change processes.

My enthusiasm for AI, modern technologies, and gaming flows into my work, allowing me to utilize innovative solutions and current technological trends to develop tailored strategies and tools for personnel and organizational development. This passion enables me to stay at the forefront of industry advancements and implement forward-thinking approaches.

My mission is to empower organizations and their employees to continuously improve and successfully meet the challenges of the future.